Vision Aids in America

Vision Aids in America

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qThis text examines the marketing and selling of eyewear with attention paid to strategies and the internal structures of the industry and its regulations. This critical examination reveals how a relatively simple and functional item such as corrective eyewear could be transformed through marketing into a fashion accessory and a personal statementq--Provided by publisher.There will always be a need for spectacles, either for residual correction after refractive surgery, or to add to our designer wardrobes.a€33 Karen Giberson was the president of something called the Accessories Council at the end of 2007.


Title:Vision Aids in America
Author: Kerry Segrave
Publisher:McFarland - 2011-03-23
ISBN-13:

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