Virtually Free Marketing

Virtually Free Marketing

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Web 2.0 is changing the way information is perceived about products and companies. The evolution of e-commerce, wikis, blogs and social networking sites means that the focus has shifted from 'impact' to 'engagement' and 'involvement'. Virtually Free Marketing takes a look at how leading lights in e-commerce such as Amazon, Google and YouTube have made their mark, drawing lessons that all business owners can benefit from. It takes the reader step-by-step through marketing their own products and services effectively and cheaply using the level playing field of the Internet and will be a must-have ready for all small business owners and managers.Withover 6 million users amonth, Facebookisthe kind of thingamajga#39; ita#39;s hard to ignore. ... What exactly IS Facebook or, for example, Friendster, Bebo, MySpace or Orkut, Perfspot, Hi5, Tagworld, Piczo, Faceparty ... And that means that they are for finding and communicating with people with a shared interest, but also (as theanbsp;...

Title:Virtually Free Marketing
Author: Philip R. Holden
Publisher:Bloomsbury Publishing - 2015-01-23

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