Television and American Culture

Television and American Culture

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Television and American Culture: An Overview introduces students to the study of television by looking at American television from a cultural perspective. The book is written for intermediate undergraduate and beginning graduate students for a range of television studies courses. Specifically, Mittell discusses television within the following contexts: the economics of the television industry, television's role within American democracy, the formal attributes of a variety of television genres, television as a site of gender and racial identity formation, television's role in everyday life, and the medium's technological and social impacts. The topical arrangement and comprehensive scope of the book differs from other television textbooks, arguing that we must incorporate a range of economic, political, aesthetic, and sociological perspectives to fully comprehend the medium of television.ER ER (NBC, 1994-2009): This series, probably televisiona#39;s most successful medical drama, became a ratings smash in the mid-1990s ... typical industries such as automobiles and snack foods bank on the consistency that every Toyota Prius or Snickers bar will be virtually ... Television has additional challenges, however, as the series format that dominates American television schedules demands thatanbsp;...

Title:Television and American Culture
Author: Jason Mittell
Publisher:Oxford University Press, USA - 2010

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