Reaching a Global Online Audience

Reaching a Global Online Audience

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Internationalizing web sites used to focuson adapting currency formats, timezones, and translation. Although theseare important technical considerations, much more is required to adapt a web sitefor global users. This guide explains several of the deepestdimensions of culture and then uses theseintercultural human factors for adaptingthe interface, multimedia, architecture, and search system. Along the way, we'lllook at the impact of uncertainty, communicationcontext, social fabric, andconcepts of time, and then use these dimensionsto create better web sites forglobal users. If you design, develop, or deploy websites for a global audience, then this guidewill get you started in the right direction.And since its equivalent to an introduction in an essay, we can look at global variations in written introductions to figure ... must first propose a topic and problem, generate questions based on the problem, and propose a potential solution. Somewhere in the introduction resides a thesis statement, which is the main point of the document. ... Japanese writing, for example, often contains no explicit thesis.

Title:Reaching a Global Online Audience
Author: Matthew McCool
Publisher:"O'Reilly Media, Inc." - 2007-05-21

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